OUR TEAM

Mathieu Lachapelle - Principal Consultant
Mathieu Lachapelle is a seasoned leader with over 20 years of experience in eCommerce, product management, and digital innovation. As Principal Consultant of Should We, Mathieu brings a wealth of expertise in helping businesses navigate complex decision-making processes, prioritize strategic initiatives, and drive innovation across product development.

Caitlin Cornell Holmes, PhD - Consultant
Caitlin Holmes brings a robust blend of expertise in proposal writing, content development, and educational consultancy to the Should We team. With 19 years of professional experience, Caitlin
has honed her skills in creating compelling proposals and corporate documents as well as managing
content strategies across a variety of platforms and industries.
Caitlin’s comprehensive experience and multidisciplinary skills make her an invaluable asset
to Should We, especially in roles that demand strategic thought, meticulous planning, and a deep
understanding of client engagement in a consulting context.
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